It's Marketing's Fault

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Building a solid business foundation through strategy and documentation is crucial before focusing on growth tactics like hacks. Consistency comes from doing the non-scalable work upfront.

Marketer and entrepreneur Adriana Tica, joins me on this week's episode of It's Marketing's Fault to discuss this and much more.

She talks about credibility in the marketplace, both its importance and how to build it (or lose it). She discusses audience building and why building the right audience is more important than simply aiming for a large audience. Adriana also shares about the importance of social proof to show your credibility to potential customers.

https://www.adrianatica.com/
https://www.adrianatica.com/newsletter/
LinkedIn: https://www.linkedin.com/in/adriana-tica-1639b2b/
Twitter: https://twitter.com/adriana_tica

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Tickets go on sale July 31. Go to https://www.b2bpodcon.com/ and sign up for more information.

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