It's Marketing's Fault

Send us a Text Message.

In this episode of "It's Marketing's Fault," I had the pleasure of speaking with Cody Schneider, the founder of SwellAI, an innovative platform that leverages AI for content repurposing. Cody shared valuable insights on how AI can revolutionize marketing strategies and streamline content creation processes.

Cody emphasized the importance of viewing AI as a tool to enhance existing workflows rather than a complete overhaul. By automating repetitive tasks and freeing up time for team members to focus on high-value activities, businesses can achieve significant cost savings and increased productivity.

One key takeaway from the conversation was the concept of using AI to transform long-form content, such as podcasts or webinars, into a variety of platform-specific pieces. By utilizing AI to generate blog posts, social media content, and more from a single source, marketing teams can efficiently reach their target audience across multiple channels.

Cody discussed the transformative impact of AI on workforce dynamics, citing examples of companies automating customer service tasks and augmenting offshore talent with AI tools. By empowering employees with AI-driven knowledge bases and chatbots, businesses can enhance customer service efficiency and focus on addressing unique queries.

Overall, this episode shed light on the immense potential of AI in marketing and content creation, emphasizing the need for businesses to embrace AI as a valuable asset in their marketing toolkit. With the right approach and strategic implementation, AI can revolutionize marketing strategies and drive business growth in the digital age.

https://www.swellai.com/
https://www.linkedin.com/in/codyxschneider/
https://twitter.com/codyschneiderxx

Don't miss the premiere podcast conference in the B2B space this November 11-13 in Nashville, Tennessee. It is the B2B Pod Con (https://www.b2bpodcon.com/). Tickets are on sale with early bird pricing through August 9.

Make sure to reserve your spot at the best conference for B2B podcasting.

Support the Show.

Don't miss out on the premiere event for B2B podcast professionals in Nashville, Tennessee this November 2024. B2B Pod Con is a conference specifically designed for you in the B2B space. Join hundreds of B2B podcast professionals learn from industry leaders, experienced podcasters, and content strategists.

Tickets go on sale July 31. Go to https://www.b2bpodcon.com/ and sign up for more information.

_____

1400+ subscribers each Tuesday learn how to be a
better podcast host and guest through Podcast Prep

You can find it at https://podcastprep.xyz/

_____

I use Riverside.fm for recording my podcast.
_____

LinkedIn: ericrutherford

Email: eric@straightforwardmg.com

https://www.buildthatpodcast.com/

There are affiliate links above.